As a Type 7 on the Enneagram, you tend to be an energetic, optimistic, and spontaneous individual. These qualities can be assets in marketing your small business, as they can help you generate enthusiasm and excitement around your products or services. However, it’s important to be aware of the potential challenges that may arise as a Type 7 and find ways to overcome them.

Tips for Utilizing Your Type 7 Traits in Marketing

• Utilize your energy and enthusiasm: As a Type 7, you likely have a natural inclination towards energy and enthusiasm. Leverage these qualities in your marketing efforts by generating excitement and enthusiasm around your products or services. This can help you attract and retain customers, and increase the perceived value of your products or services. Consider using energetic language and visuals in your marketing materials to convey your enthusiasm.
• Embrace your spontaneous nature: As a Type 7, you may have a spontaneous and adventurous nature. Use this to your advantage by embracing your spontaneous nature in your marketing efforts. This can help you stand out from the competition and generate excitement and enthusiasm around your products or services. Consider using surprise elements or unexpected twists in your marketing efforts to keep things interesting and engaging for your customers.
• Utilize your optimism: As a Type 7, you likely have an optimistic and positive outlook. Use this optimism in your marketing efforts by conveying a positive and hopeful message in your marketing materials. This can help you attract and retain customers, and increase the perceived value of your products or services. Consider using positive language and visuals in your marketing materials to convey your optimism.
• Be aware of the potential for over-optimism: As a Type 7, you may have a tendency towards over-optimism and a desire for constant novelty and excitement. It’s important to be aware of this potential for over-optimism and find ways to balance it with realistic expectations. This can help you maintain a healthy and balanced approach to marketing your business and avoid getting carried away with optimism at the expense of practicality.

By leveraging your natural tendencies as a Type 7, you can effectively market your small business and generate enthusiasm and excitement around your products or services. Remember to utilize your energy and enthusiasm, embrace your spontaneous nature, utilize your optimism, and be aware of the potential for over-optimism. With these tips in mind, you can effectively utilize your Type 7 traits to drive the success of your business.

If you’re a Type 7 small business owner looking to use your spontaneity and creativity in your marketing efforts, contact HOLY SH*FT! Creative Studio to learn more about how we can help you succeed.