As a Type 6 on the Enneagram, you tend to be a loyal, responsible, and security-oriented individual. These qualities can be assets in marketing your small business, as they can help you build long-term relationships with your customers and establish your business as a reliable and trustworthy option. However, it’s important to be aware of the potential challenges that may arise as a Type 6 and find ways to overcome them.

Tips for Utilizing Your Type 6 Traits in Marketing

• Utilize your loyalty: As a Type 6, you likely have a natural inclination towards loyalty and a desire for security. Leverage these qualities in your marketing efforts by building long-term relationships with your customers. This can help you increase customer loyalty and retention, and establish your business as a reliable and trustworthy option. Consider using customer loyalty programs or personalized marketing efforts to nurture your relationships with your customers.
• Establish your business as responsible and reliable: As a Type 6, you may have a natural inclination towards responsibility and a desire for security. Use this to your advantage by establishing your business as a responsible and reliable option in your marketing efforts. This can help you build credibility and trust with your customers, and increase the perceived value of your products or services. Consider highlighting your business’s commitment to social or environmental responsibility in your marketing materials to showcase your responsibility.
• Embrace your security-oriented nature: As a Type 6, you likely have a security-oriented nature and a desire for stability. Embrace this security-oriented nature in your marketing efforts by highlighting the stability and reliability of your products or services. This can help you attract customers who value stability and reliability, and increase the perceived value of your products or services. Consider using language and visuals in your marketing materials that highlight the stability and reliability of your products or services.
• Be aware of the potential for indecisiveness: As a Type 6, you may have a tendency towards indecisiveness and a desire for security at all costs. It’s important to be aware of this potential for indecisiveness and find ways to balance it with decisiveness. This can help you maintain a healthy and balanced approach to marketing your business and avoid getting stuck in a state of indecision.

By leveraging your natural tendencies as a Type 6, you can effectively market your small business and establish your business as a reliable and trustworthy option. Remember to utilize your loyalty, establish your business as responsible and reliable, embrace your security-oriented nature, and be aware of the potential for indecisiveness. With these tips in mind, you can effectively utilize your Type 6 traits to drive the success of your business.

If you’re a Type 6 small business owner looking to utilize your loyalty and responsibility in your marketing efforts, contact HOLY SH*FT! Creative Studio to learn more about how we can help you succeed.